To work on projects that inspire you, to do the early morning starts and grind through the night, charging forward with new concepts and ideas that you just know will work. To sit alongside the best of the best as they, like you, strive to produce their greatest work. Sure it takes special people with drive, talent and commitment and a great deal of love for what they do. Mick Fleetwood summed it up pretty well when talking with Dave Grohl about producing amazing music;
"I think the downside these days is thinking that I can do this all on my own. Yes you CAN do this on your own, but you'll be a much happier human being to do it with other human beings. And I can guarantee you that."
Check out more of the projects we've been working on recently
We love the creative process: creating brands and the rich stories behind them. We love developing campaign strategies, collaborating on beautifully designed marketing collateral, websites, apps, TV commercials, press ads. We love the strategic side of it: the nuts and bolts that come with new media - search, mobile, web as well as the research and analytics that sit behind it all. We love the media side of it: online, on demand, TV, radio, press, outdoor, environmental, social media, events and PR. The attention to detail that goes into planning is immense, the mechanics of orchestrating all the individual components into a seamless campaign requires extraordinary care and attention. And we love that too.
Our clients are smart, challenging and insightful. They lead their markets, challenging and disrupting their respective industries. There are no shy, retiring personalities to be met at our events. All of our clients are exceptional at what they do, love what they do, and the result? They make the lives of New Zealanders better every day.
For our clients, winning is the peace of mind that comes from knowing all the details are looked after - the knowledge that their campaign is being monitored, their website is up and running, and the media selection is projecting that genius campaign to the defined target market. Increasing sales in a cost effective way is what it's all about for PAN clients, while they get about their business safe in the knowledge that their marketing efforts are gaining, retaining and rewarding loyal customers. Winning with PAN involves creative campaigns where the copy, the creative and the cost per acquisition are all perfectly paired.
Winning happens when the end customer has a fantastic brand experience. Winning happens when campaigns deliver a return on investment far higher than expected.
Winning happens when exceptional advertising talent meets great products, services and ultimately great clients, like you.